Find out more about this
Gesmer Updegrove has represented more than 184 standards consortia and open source foundations, including:
View Full Client List
Useful Links

Press Center Sitemap


Text Size:
Default  Large

RSS Feeds

Bookmark and Share

Standards <Meta>Library


Accredited SDOs

(Select a New Topic or Category)

Title: "Ultra Wideband Technology and the Struggle to Adopt a Standard for the Consumer Electronics Industry"
Author: Nina Malakooty Personal Computing Industry Center University of California, Irvine
Publication Date: September 1 2006
Free/Fee: Free Access
Reads: 13517
Abstract: The development of a new technology for the consumer market brings in multiple concerns. Those behind the technology must decide whether to make and sell products themselves or whether to align with other companies so that they may produce similar and complementary products. Neither of these strategies, however, guarantees that the technology will be adopted by consumers. If similar technologies already exist in the marketplace, consumers may be hesitant to adopt the new, especially if companies cannot assure consumers that the technology will not be a fad.
Link: Full Text