Overview: The British Interactive Multimedia Association (BIMA) is an industry body, formed in in 1985, representing the digital industry in the United Kingdom. Its goals are to exchange information and advice on technology, application, and business of new media, and to promote the use of interactive technology to businesses and the public. Its members include software designers and developers using online and disc-based media in education and business.
Current Status: Active
Last Updated: August 5, 2015